Sustainability: It's In Our Roots

Our purpose is simple: make humanity healthier, bring wealth to the communities we serve, and leave Earth in better shape than we found it.

Pledge 1% is a global movement that inspires, educates, and empowers every entrepreneur, company, and employee to be a force for good.

Pledge 1% of Time

We encourage our employees to pledge 1% of their time to give back to the community by hands-on volunteering, or by skills based pro bono giving.

Pledge 1% of Equity

Our co-founders have decided to pledge 1% equity of the company to the benefit of local foundations.

Pledge 1% of Product

Our company is happy to pledge 1% of our product to the benefit of nourishing local schools and orphanages in Peru.

Partnering For A Greener Future

We are proud to announce our partnership with One Tree Planted, an organisation that shares our vision for a sustainable future. Together, we are not just planting trees, but also sowing the seeds for a brighter tomorrow. Our dedication goes beyond just tree planting; we are also investing in agro-farming education, supporting communities as they adopt sustainable farming practices, and restoring lands that have faced degradation. As an initial step in this collaboration, we have pledged to plant 1 million trees near our facility located in the heart of Puerto Maldonado.

Sustainable Harvesting,
The White Lion Way

Yes, Brazil nuts do grow on trees! However, our harvesting method ensures that they are picked only after they have been naturally descended to the forest floor. We are,  thereby, honouring the age-old rhythms of the local indigenous communities. This mindful approach transforms both us, and our consumers, into guardians of this invaluable ecosystem.

Engaging and Elevating
Communities

Our vision for 2026 is to enrich the lives of 16,000 families within the Amazon region.

Our ambition extends beyond mere financial aid. We are deeply committed to directly sourcing raw materials from local indigenous communities, and ensuring they are compensated fairly for their premium Brazil nut products. This initiative doesn’t just open doors to the global market for them, but also significantly uplifts their livelihoods in tangible ways.